Case studies
Residential contractors building a more reliable path to new work.
Three starting points. Three acquisition and booking systems built around the contractor behind them.
01Kasa Remodel · Massachusetts
$500K+ in closed contracts in under 60 days
Started from: zero marketing
The situation
Kasa Remodel had never invested in marketing. No ads, no campaigns, no system bringing homeowners to them. Every job came from whoever happened to know their name.
What we built
Their first acquisition system, from scratch and in their name: ads, social media content and landing pages, plus a team answering and booking every inquiry.
The result
In less than two months, Kasa Remodel closed more than half a million dollars in new remodeling contracts, sold directly to homeowners who found them.
“We were doing zero marketing before this. We knew we did good work, but most new jobs depended on someone passing our name along. Then homeowners started reaching out to us directly. Closing over $500K in new contracts in less than two months was a big change for our business.”
02VRP Flooring · Connecticut
Grew to $3M+ per year
Started from: an agency, and stalled growth
The situation
VRP Flooring already had an agency. The campaigns were running, but growth had stalled, and they couldn't get clear answers about why.
What we built
A system measured by estimates instead of clicks, and a team that picks up the phone. Direct communication, fast support, and reporting that shows what each dollar actually brings in.
The result
VRP Flooring grew into a $3M+ per year company. The difference wasn't only the numbers. It was finally having a partner who answers, explains and acts.
“I'd had an agency before, but I could never really tell what was happening beyond the reports. Now I can ask what's coming in, what's getting booked and what we're going to change. And when I need to talk to someone, I can actually get them on the phone.”
03VIP Home Design · Florida
$50K+ in new revenue in under 90 days
Started from: 100% referrals
The situation
VIP Home Design had the structure: a crew, capacity and quality work. What they didn't have was control. Every new customer depended on a referral, and a slow month for referrals meant a slow month for the business.
What we built
Their first predictable source of work, turning their reputation into ads, social media content, pages and a booking process that runs whether anyone refers them or not.
The result
In less than three months, VIP Home Design added more than $50,000 in new revenue, from homeowners who found them directly.
“We had the crew and we were ready for more jobs. The hard part was that referrals came when they came. Getting inquiries from homeowners who found us directly took some of that guesswork out of the schedule.”
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